It's just over a month away now since the Most Curious Wedding Fair and it seems I'm only just having time to sit down, reflect and write up our experience... Well we did it and it was AMAZING. Not many people know but the whole launch of our website and the business coincided with the application deadlines of Most Curious. When I was wedding planning I only went to a couple of wedding fairs and the only one that truly inspired me was Most Curious. So much so that I went back twice in the 18months of our wedding prep.
There was something about the unique quality of the suppliers and the general feel good, fun, alternative vibe of the event that spoke to me. When the idea of launching Lo & Behold became a reality I spoke to Maxwell and explained that this was the only event I really wanted to do. This is the target audience I wanted to create Lo & Behold for. When we discovered their application deadline was Oct, that was it... I worked night and day to build our brand and website and get it to a place where I felt we had something of value to offer to the MC gals.
When we nervously clicked submit on our application we kept fingers crossed and eagerly anticipated their response. It was round the time of us getting back our wedding pics and when Becky shared a couple of our wedding photos I did a little squeal as I knew they at least loved our wedding.
When we finally got a 'yes' we were over the moon. We were so excited to be able to aim towards this event and finally propel ourselves into the professional world of weddings.
The last few months have been a busy few months... Fitting preparations around work and other commitments means we've both been a bit of a recluse so this is also an opportunity for us to thank our dear friends and family for their patience whilst we followed our hearts and gave MCWF 110%.
The last few weeks of prep (as with all creatives I'm sure) were a blur of tying up loose ends and making sure everything was perfect and then the beast from the east hit and threatened to ruin all our hard work. I remember Maxwell's mum calling us the night before we were due to head off and see how we were doing, she tentatively asked if we'd still be going with the weather being so bad and I remember saying to Maxwell there was no way we were NOT going! ha ha... and that we did.
5am alarms awoke us from a fretful nights sleep and looking outside we thought we could do this! We literally skated over the black ice on the pavement and loaded the van with the rest of the props and tied our set/backdrop to the top of the van. By 7.30am we were on the road.... The snowy scenes outside the window set a calming tone for the journey up and luckily as most sensible people had taken heed of the red weather warning and advice to not take any unnecessary journeys, the roads were pretty clear.
By 11am we finally rolled into the Yard out the back of The Truman Brewery and the mayhem began. Joining the creatives unloading vans and setting up it was so exciting to feel part of the MCWF class of 2018 and I was probably obvious as the geeky first timer. We began recreating the set/stall which we'd designed at home and enjoyed saying hi to fellow suppliers and the lovely MCWF gals.
One of the things we loved most was meeting other suppliers who we'd previously been following online. The gorgeous Toria from GRAPE & Fig and the amazing Emilie and Jon from The Wild Bride sought us out and embraced us like long lost friends. It is this feeling of belonging and support that meant so much to us... as 3 first timers together we were all in a little club, having all launched our businesses in the last year off the back of our own weddings.
The other overwhelming thing from the weekend was the feedback and conversations we had with all the gorgeous couples and bride tribes we met. Excitedly sharing peoples plans and receiving compliments on our stall was amazing, So many people loved what we were doing and it was like affirmation that all the hard work we'd put in was worth it. I'm so excited about potentially working with lots of these couples.
On Monday after I sent out nearly 100 messages to everyone that signed up to hear from us and inspiring conversations are occupying my time at the moment which is so exciting. If you gave me your email then you should have had an email from me, do check your junk if you can't find me or get in touch!!
So there you have it. A brilliant event all round. The show, which has grown considerably each year, was the best yet and the girls; Becky, Cat, Ellie & Ann-Marie all worked their butts off to make everything run super smoothly. Even with burning feet and surviving on just a few hours sleep a night we had the best time and can't wait to do it all again next year.
Enough of the waffle, let me share some pics with you. I'll break them down into our stall, everyone else and the fashion shows.
I will try and link the photos to the suppliers if I can but if I miss anyone I apologise. You can find all the suppliers of the London show here.
Lo & Behold Bespoke
Photos by September Pictures
Most Curious Wedding Fair Suppliers 2018
The Fashion Shows
Katya Katya, Prim & Clover, Sienna Von Hildemar, Rolling in Roses, MaudiKA, Woburn X BowenDryden, Jessica Turner Designs, Kindling Bridal, Naves, Ritual Unions, Fleetwood of London, Maids to Measure, Clinton Lotter, Velvet Johnstone, Peony Vintage, Lucky Sixpence Bridal, Rosa Bloom
Nichola Ruby, Virna Pasquinellie, Eva Marie, Lennie Beare, Florence & Dot, Velvet Johnstone
Hair & Make Up:
Lucy Jones & Team
The Floral Editor, Boom Blooms